Fit24 – Enhancing Multi-Location Management and Visitor Flow
Manage and optimize multiple cold gyms with the help of GymPlus
About the Customer:
Fit24 operates two 24/7 fitness centers in Klaukkala, Finland. The facilities, Fit24 CENTER and Fit24 XPRESS, offer a comprehensive range of weight machines, free weights, and functional training equipment. Fit24 caters to both active athletes and beginners, providing an inclusive and inspiring training environment. Both gyms are equipped with Technogym and Watson equipment, allowing for professional-grade workouts.
Challenge:
Fit24 faced operational difficulties managing their two locations effectively. Specifically, they had trouble monitoring visitor flow between the two gyms, which sometimes led to overcrowding at peak times and underutilization at others.
Solution:
Fit24 implemented GymPlus to streamline the management of their two gyms. The platform allowed them to monitor member traffic in real-time and manage their locations more efficiently. By using GymPlus’s insights, they were able to balance visitor flow across both gyms, enhancing the overall member experience.
Results:
Improved Multi-Location Management: Fit24 now manages both their CENTER and XPRESS locations more effectively, allowing for smoother operations and better resource allocation.
Balanced Visitor Flow: By leveraging GymPlus’s insights, Fit24 successfully spread member traffic more evenly across their two gyms, reducing peak hour overcrowding and improving member satisfaction.
Operational Efficiency Gains:
GymPlus’s real-time monitoring allowed Fit24 to optimize staffing schedules and improve equipment utilization. This led to enhanced member satisfaction and reduced wait times for equipment during busy hours.
"GymPlus has transformed how we manage our gyms. We’re able to see member traffic in real-time and respond to peak hours before they become an issue. Our members are happier, and the gyms run more smoothly,”.
Future Growth:
With the success of GymPlus, Fit24 plans to continue using the platform to further enhance the member experience, optimize operations, and possibly expand to additional locations in the future.